Privacy Policy

Datenschutzerklärung · Last updated: February 2026

1. Overview

Styligma ("we", "our", "the app") takes your privacy seriously. This policy explains what data we collect, how we use it, and your rights regarding your personal data.

2. Data We Collect

Photos you take: When you photograph a clothing item, the image is sent to our server for AI processing (background removal and clothing analysis). Images are processed in real-time and are NOT stored on our servers. They are deleted immediately after processing.

Wardrobe data: Your clothing items (names, categories, colors, styles) and processed images are stored locally on your device only. We do not have access to this data.

No account required: We do not collect your name, email address, or any personal identification information.

No tracking: We do not use analytics, cookies, or tracking tools. We do not track your usage behavior.

Location data: If you enable weather-based outfit suggestions, your approximate location is used solely to fetch local weather data. Location is never stored or shared.

3. AI Processing

Your clothing photos are sent securely (HTTPS) to our server for background removal and clothing analysis (using Anthropic Claude AI). Anthropic may process the image data according to their privacy policy. No personal data is sent — only the clothing photograph. Images are not stored or used for AI training.

4. Subscriptions

Styligma Pro subscriptions are processed through Apple's App Store or Google Play Store. We do not directly collect or store any payment information. All billing is handled by Apple or Google according to their respective privacy policies.

5. Data Storage

All wardrobe data is stored exclusively on your device using local storage. We have no access to your data. If you delete the app, all data is permanently removed.

6. Data Sharing

We do not sell, share, or transfer your personal data to third parties. The only external service that temporarily receives your clothing photos for processing is our backend server and the Anthropic AI API.

7. Your Rights (GDPR / DSGVO)

Under the GDPR/DSGVO, you have the right to access, delete, and export your data. Since all data is stored locally on your device, you have full control at all times. Use "Delete All Wardrobe Data" in Settings to erase everything.

8. Children's Privacy

Styligma is not directed at children under 13. We do not knowingly collect data from children.

9. Changes

We may update this privacy policy from time to time. Continued use of the app constitutes acceptance of the updated policy.

10. Contact

For privacy-related questions:

Thomas Adeso
Goethestrasse 11
69181 Leimen, Germany
Email: t.adeso@icloud.com